TOOLBOX
The potential of circular business design – in your hands.
REPORTS & INSIGHTS
Deep-dives into key challenges and opportunities shaping the business landscape. Our reports help you understand risks, spot new trends, and see where the market is heading – always with a focus on future growth and resilience.
Hur gör vi med maten?
EN TEMPERATURMÄTARE PÅ DEN SVENSKA LIVSMEDELSBRANSCHEN
REPORTS
& INSIGHTS
Examples from businesses that dared to rethink the linear model – showing how circular business design creates competitive advantages, lowers risks, and unlocks new revenue streams.
CASES
01
CIRCULAR STRATEGY ELECTROLUX CARE
Electrolux wanted to define a 2030 “Innovation North Star” for its business areas Care, Wellbeing and Taste. Within Care, the key challenge was to find a future role in clothing care that would benefit business, users (B2B & B2C) and the planet – moving beyond incremental product development towards a truly circular strategy.
02
CIRCULAR STRATEGY POLARBRÖD
Polarbröd, one of Sweden’s largest bakeries, had defined circular economy as a bold ambition in its new corporate compass. To act on this, the company needed a clear resource-focused baseline, a circular strategy, and a credible, business-oriented way to measure and follow up progress.
CITY OF GOTHENBURG –CIRCULAR ECONOMY AT A STRATEGIC LEVEL
Gothenburg had already developed strong climate and sustainability programs, including a circular strategy (2021–2030). The next step was to create an Industrial Urban Symbiosis (IUS) strategy with clear goals, KPIs, governance and an action plan – anchored across municipal companies, administrations, and with input from external stakeholders.
03
GÅRDSFISK – SCALING A NEW FOOD SYSTEM
Gårdsfisk has developed an award-winning system that enables Swedish farmers to raise fish on land in a sustainable way. The species – African freshwater fish – were relatively unknown to Swedish consumers, creating a need for clear positioning, strong storytelling and a strategy to commercialize the products in a traditional food market.